NORM · Brand Portal

Your brand is already
being scored. Own it.

See how AI agents evaluate your marketing claims. Get your real-time score, fix gaps, and stay ahead of the shift to evidence-based shopping.

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Live score across 6 trust dimensions
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See exactly where your claims fall short
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Know how ChatGPT & Perplexity judge you
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Benchmark against your category competitors

AI shopping agents are coming. They'll need an independent trust layer to decide which brands to recommend.
We're building it.

NORM

Brand Portal

Sign in with your brand email to access your dashboard.

Forgot password?

Use your brand work email — we verify ownership from your email domain.

✓ You'll be verified as owner of
Creating an account does not affect your score.

Looking for the consumer product? Go to NORM →

NORM
Brand Portal —
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Your Brand
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Intelligence
AI Visibility
Account
PRODUCT LINE
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Is this your brand?
Claim it to submit evidence, improve your score, and unlock brand tools.
BRAND PRO
2 months free — billed annually
✓ AI Benchmark (5 models, real queries)
✓ Weekly automated rescans
✓ Score & AI visibility trends
✓ Full claim audit + fix playbook
✓ Competitor intelligence
✓ NORM trust badge
View Leaderboard → Public Brand Page →

Score Overview

Last scored: —
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/100
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Claims detected
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High risk claims
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Well-supported
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AI Survival Rate

Dimension Breakdown

Executive Summary

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Score Trend & Competitor Position

Claims & Fixes

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Claims detected
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High risk
0
Needs work
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Well supported

Fix Playbook

PRO
Every flagged claim with the exact fix, the dimension it impacts, and the estimated point gain.

Evidence

Evidence Inventory

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Gap Analysis

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Evidence Health Monitor

Track the health of your cited evidence. Get alerts when studies are retracted, certifications expire, or new competing research is published.

Submit evidence for review

Flag public evidence we may have missed. Evaluated on merit.
Evidence submitted. We'll evaluate within 5–10 business days.

Improvement Roadmap

Prioritized Actions

Ordered by estimated score impact

Claim Lab Pro

Analyze a claim before publishing

Same framework as the NORM pipeline. Unlimited for Brand Portal.

Recent Analyses

No analyses yet. Try one above.

AI Benchmark

6 real consumer questions across 4 AI models

Progress

Track your score and AI visibility over time

Competitor Intelligence

Peer Comparison

Your score vs category peers across all dimensions

Badge & Embeds

NORM Score Badge

Embed on your website. Updates automatically.
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Trust Widget

Full-width trust bar for product pages
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Animated Trust Badge

SHIELD
Premium animated badge with live score ring. Continuously monitored signal.
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Settings

Subscription

PlanBrand Portal
Domain—
Email—
Contact support for billing changes →

Notifications

Score change alerts

Email when your score changes by ≥3 points.

Weekly digest

Summary of changes and competitor movements.

Advanced Alerts

SHIELD
Alert me if score drops below

Competitor movement

Get notified when a competitor's score passes yours.

Settings saved locally.

Integrations

PRO

Instagram

NOT CONNECTED
Connect your brand's Instagram account so NORM can audit social claim alignment. We only read public profile and post data — no posting, no DMs.
✓ Read public profile info
✓ Read post captions & hashtags
✓ Detect claim divergence vs website
✗ No posting, messaging, or follower access
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ID: —
Connected: —
Token: Valid
Expires: —

Social Claim Audit

REQUIRES CONNECTION
Once connected, NORM will audit your Instagram captions for claim language that diverges from your website evidence.
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Posts Scanned
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Claims Found
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Divergent

Influencer Exposure

LIVE
Influencers promoting your brand on YouTube — cross-referenced against your NORM evidence score.
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Claim this brand

Enter your company email to verify you represent this brand. If your email domain matches, you'll be verified instantly. Otherwise we'll send a verification link.